![]() More recently the brewery was voted best brewery by The Green Bay Press-Gazette and also voted best local beer in 2022. They were also awarded Brewery of The Year by the same competition that year. The brewery produces over 3000bbls annually and has grown double digits in almost every year since its inception.īadger State Brewing has won numerous awards for it’s beers including Gold Medals for its flagship Walloon Witbier at both the US Beer Open Championship and NY International Beer Competition in 2017. The Barrel Haus is capable of hosting 350-person sitting events and upwards of 750 visitors for standing events. The brewhouse facilities now include 10,000 square feet of brewing space that houses three brewing systems (7, 15, and 30-barrel). The brewery facility has since expanded several times in various ways to accommodate the now-existing Production Brewhouse, Tap Room, Beer Garden, Event Hall (The Barrel Haus), and Event Gardens. Utilizing a part of a building built in the 1960s that stands as the last manufacturing zoned property on Lombardi Avenue, Badger State partnered with local contractors to build a small, buzzing brewhouse and offices. With a mission to be a part of and drive their local economy, Founder and now President Andrew Fabry found no better location to launch their craft brewery than in the blossoming “Stadium District” neighborhood at 990 Tony Canadeo Run near Lambeau Field. Quality and uniqueness drive the product and mission forward every step of the way, ensuring the craft beer customer receives the best product possible. ![]() ![]() Three longtime friends from Green Bay joined together to create a place and beverages that bring people together. The brewery takes pride in producing the highest quality flavor-forward beers, hard seltzers, and ciders in the historic Stadium District near Lambeau Field. The new territories will also see the distribution of seasonal and limited release favorites including the Tiki Tom Slushie series and more.īadger State Brewing is an independently owned and operated Production Brewery located in Green Bay, WI. Our retail partners have been asking for it for years and we look forward to selling such great and local WI beer”.ĭistribution expansion will be led by Badger State favorites including BRW-SKI Light Lager, Grassy Place Hazy IPA, On Wisconsin Red Ale, and Buzzy Badger Coffee Ale. The excitement was equally echoed by Mike Frank, President of Frank Beer Distributors “Our team is thrilled to represent Badger State Brewing as they approach their 10th anniversary of providing Wisconsinites with innovative brews. We are fortunate to now help accelerate their growth and build the Badger State brands in the Milwaukee market as their distributor”. These serve as individual avatars for each beer variant and align perfectly with the brewery’s revised brand ethos of ‘crafting character.’ These illustrations sport a variety of eccentric attires but are unified by a common deadpan facial expression, thereby maintaining a consistent, playful vibe across the product lineup.Dran Graziano, VP of Sales and Marketing for Beer Capitol added “Our partnership with Badger State has been a relationship in the making for over 8 years and it has been exciting to see their business expand over than time. It now features a clean, sans-serif typeface for the word “BADGER” while ingeniously embedding the year of the brewery’s establishment, “17/77,” into the visual design.Ī standout element in rebranding is the series of whimsical, realistic illustrations crafted by artist Bob Venables. ![]() The logo’s text components, however, have been meticulously refined. The essence of the rebrand lies in the idea of ‘crafting character,’ a concept devised to forge a stronger link between the array of beers and the storied history of Badger Brewery.Ĭentral to the rebrand is the Badger Brewery logo, which retains the iconic badger image. To tackle this issue, design agency Robot Food took charge, aiming to bring the Badger Brewery name to the forefront while still cherishing the unique flavors of each brew. British investors bought Blatz for 3,750,000 in 1891. Pabst bought the merged company out in 1892. Despite its long-standing presence, Badger Brewery faced a particular challenge: its core brand identity was often eclipsed by the fame of its brews, such as ‘Golden Champion’ and ‘Fursty Ferret.’ In 1888, two of Milwaukee’s industrial brewers, the Franz Falk Brewing Company and the Jung and Borchert Brewing Company, executed one of the largest brewing mergers to date, forming the Falk, Jung, and Borchert Brewing Company. The brewery has an extensive reach, owning 56 managed pubs and holding tenancies for 111 others, ranging from Devon to Sussex and extending to London. Badger Brewery, a family-operated brewery in Dorset with a history dating back to 1777, has revealed a revamped image.
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